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BSB42415
Certificate IV in Marketing and Communication

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Specialised content in digital and social marketing is included in this qualification 

 

PREPARE FOR A REWARDING CAREER in Marketing and communication With a focus in the digital marketing world

Learn high-level skills needed to succeed in the marketing and communication industry - and build strong technical skills to reach your career goals quickly. 

Who is this course for?

Are you ready to pursue the world Marketing and Communication in a digital and social media space? Learn the required skills needed to succeed in the marketing communication industry and build strong technical skills to reach your career goals quickly.

Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources. They may provide leadership and guidance to others with some limited responsibility for the output of others, however they typically report to more senior practitioners.

Key Highlights:

- Industry Engagement:

We offer students the chance to engage with, meet and network with industry leaders through a variety of open channels including our own Pitch Night, Showcase, Info Night and Industry Insider.

- Digital Focus

Our course is designed with today's digital world at the core of our syllabus. All learning concepts are delivered in a relevant digital context.

- Practical Experience

Through our expert trainers and real-life case study approach, our graduates are job-ready faster. Our Studio+ programme offers students industry internship placement opportunities.

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You will learn to

BSBCMM401 Make a presentation (Core) Studentcomputer_management_270x320
BSBCRT401
Articulate, present and debate ideas (Core)
BSBMGT407
Apply digital solutions to work processes (Core)
BSBMKG417
Apply marketing communication across a convergent industry (Core)
BSBMKG418
Develop and apply knowledge of marketing communication industry (Core)
BSBCUS401
Coordinate implementation of customer service strategies
BSBLDR402
Lead effective workplace relationships
BSBMKG401
Profile the market
BSBMKG413
Promote products and services
BSBRES401
Analyse and present research information
BSBWRT401
Write complex documents
BSBCUS402
Address customer needs

Career Opportunities:
Direct Marketing Officer, Market Research Assistant, Marketing Coordinator, Marketing Officer, Public Relations Officer.

You will learn this through

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    Audio

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    DVD

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    Writing

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    Presentations

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    Social Media

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    Role Play

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    Field Trips

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    Online


Industry Engagement


launchpad industry insider pitch night
info night studio+ spruikwire

 

Why Study Certificate IV in Marketing and Communication at Greenwich College?

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Learn From
Industry Experts

 

  

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  • Expert trainers with extensive industry experience and regular professional development – to better prepare you for a career in Marketing Communication.

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Practical Case Studies to Strengthen Learning

 

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  • Greenwich Management College’s Certificate IV in Marketing and Communication features extensive use of real-life case studies to support learning, delivering valuable insights and applications to Australian business.

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Fun & Interactive
Classes

 

 

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  • Classes are fun and interactive involving practical activities and the opportunity for students to share ideas, test their thinking and examine different perspectives on issues.

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More Options for
Further Study

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  • Gain direct entry to leading Australian Universities and Colleges and receive credits towards related study – without having to complete an entry exam.

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Flexible Timetable
Options

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  • Day and weekend classes - so you can work and experience the best of Sydney while you study.

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Free Learning
Support

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  • Access to an additional 10 hours of FREE optional learning support per week for those who need it.

Related articles

Sample Timetable

TIME FRIDAY SATURDAY
08:30 - 13:30

Lecture

Make a presentation

Skills
Development
 
14:30 - 19:30 

Lecture

Articulate, present and debate ideas

Skills
Development
 

Here's what you need to know

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Course Commencement
There are 6 intakes per year.

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Course Duration
Courses are 40-44 weeks
at 20 hours per week.

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Entry Requirements
Display entry requirements

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