GECGMCGIF.gif
ENQUIRE NOW
APPLY NOW
ENQUIRE NOW   APPLY NOW
Cambridge_KET_Wide_Banner.jpg

BSB52415

Diploma of

Marketing and Communication

Select course guide

English Course Guide

English Courses

DOWNLOAD GUIDE
Management Course Guide

Management Courses

DOWNLOAD GUIDE 

SPECIALISED CONTENT IN DIGITAL AND SOCIAL MARKETING IS INCLUDED IN THIS QUALIFICATION 

 

LAUNCH A CREATIVE CAREER in MARKETING and communication

 Do you want to become a savvy marketer? Learn the leading digital and social media tools and best practices used in modern business to succeed in the marketing communications industry - and gain expertise in communication, marketing concepts, media planning, social media and budgets.

Who is this course for?

The Diploma of Marketing and Communication is designed for students who want to become a savvy marketing and communications practitioner with digital and creative thinking skills in order to drive measurable marketing success.

Learn the leading digital and social media tools and best practices used in modern business to succeed in the marketing communication industry and gain expertise in communication, marketing concepts, media planning and social media.

Our course is designed with today digital world at the core of our syllabus. All learning concepts are delivered in a relevant digital context.

This course will be available in Melbourne from 9th July 2018.

There is no direct entry into this course. Students are required to complete a Certificate IV in Marketing and Communication (BSB42415) as a pre-requisite. 

couple12.png

You will learn to

BSBMKG507 Interpret market trends and developments (Core) MELB-STUDENT-GALLERY__270X380
BSBMKG523 Design and develop an integrated marketing communication plan (Core)
BSBPMG522 Undertake project work (Core)
BSBADV507 Develop a media plan
BSBADV509 Create mass print media advertisements
BSBLDR502 Lead and manage effective workplace relationships
BSBMKG501 Identify and evaluate marketing opportunities
BSBMKG502 Establish and adjust the marketing mix
BSBMKG506 Plan market research
BSBMKG514 Implement and monitor marketing activities
BSBMKG515 Conduct a marketing audit
BSBADM502 Manage meetings

Career Opportunities:
Marketing Manager, Marketing Team Leader, Communication Manager and Brand or Product manager

You will learn this through

  • Audio.svg

    Audio

  • dvd.svg

    DVD

  • writing.svg

    Writing

  • presentation-01.svg

    Presentations

  • social.svg

    Social Media

  • roleplaying-01.svg

    Role Play

  • fieldtrip.svg

    Field Trips

  • Onlinelearning.svg

    Online


Industry Engagement


launchpad industry insider pitch night
info night studio+ spruikwire

 

Why Study Diploma of Marketing and Communication at Greenwich College?

IndustryExpertTrainers_360x430.jpg

Learn From
Industry Experts

 

  

Read More

 

  • Expert trainers with extensive industry experience and regular professional development – to better prepare you for a career in Marketing Communication.

PracticalCaseStudies_360x430.jpg

Practical Case Studies to Strengthen Learning

 

Read More

 

  • Greenwich Management College’s Diploma of Marketing and Communication features extensive use of real-life case studies to support learning, delivering valuable insights and applications to Australian business.

FunInteractiveClassesOPTION2_360x430.jpg

Fun & Interactive
Classes

 

 

Read More

 

  • Classes are fun and interactive involving practical activities and the opportunity for students to share ideas, test their thinking and examine different perspectives on issues.

MoreOptionsFurtherStudy_360x430.jpg

More Options for
Further Study

Read More

 

  • Gain direct entry to leading Australian Universities and Colleges and receive credits towards related study – without having to complete an entry exam.

MoreFlexibility_360x430.jpg

Flexible Timetable
Options

Read More

 

  • Day and weekend classes - so you can work and experience the best of Sydney while you study.

FreeAcademicSupport_360x430_1.jpg

Free Learning
Support

Read More

 

  • Access to an additional 10 hours of FREE optional learning support per week for those who need it.

Related articles

Sample Timetable

TIME FRIDAY SATURDAY
08:30 - 13:30

Lecture

Interpret market trends and developments

Skills
Development
 
14:30 - 19:30 

Lecture

Design and develop an intergrated marketing communication plan

Skills
Development
 

Here's what you need to know

Coursecommencementgec.svg

Course Commencement
There are 6 intakes per year.

Course starts from 22nd Jan 2018

Course_durationGEC.svg

Course Duration
Courses are 52 weeks
at 20 hours per week.

Entry_requirementsGMC.svg

Entry Requirements
Display entry requirements

Download your free guide

GEC COVER.jpg


Download your FREE guide on How to Become an Advanced English Speaker.

Download Your Guide

Ask us a question